Nudge customers to action by gamifying their participation in your energy efficiency programs with BadgeCert's sharable digital badges.

Why digital badges?

Engaged customers love to share their badges across all of their social networks, which leads to exponential viral exposure of all of your programs. Allow your customers to promote your program on social media to their friends and neighbors with a single click!

A digital badge is more than a visual image or logo. Rather, it is a dynamic icon that is embedded with metadata detailing the nature of the individual's participation/achievement and provides links to how people viewing the badge might also get involved.

Customer engagement programs

Today, utilities offer a wide variety of energy efficiency and other programs, but often customers are not aware of them, or know how to get involved.

Badges are an exciting and cost-effective way to engage, educate and recognize customers all while nudging others to get involved.

Use badges to reward customers for participating in such programs as:

BadgeCert features provide a customized user experience

The BadgeCert module creates a seamless workflow for engagement with numerous social and text and email sharing options. This encourages active engagement and provides public recognition to promote the utility's programs and marketing initiatives.

Customer recognition and viral marketing

When a customer installs solar panels, they will receive a verified digital badge from your utility congratulating them on being part of such an important initiative. They are proud that they have contributed to their city's energy efficiency program and are very eager to want to share their contribution with others in their community.

They can do so quickly by displaying their badge on their Facebook page, Tweeting about their new highly efficient home, and sharing a picture of their solar panels and verified energy saver solar panel badge on Instragram. A business can also share their badge on their LinkedIn page and company home webpage highlighting their commitment to energy savings.

As your customers share their badges across social media, thus virally marketing your program, other potential customers will see these badges, click on them, and learn how they too can sign-up to become an energy saver.

Other use cases

Analytics engine

How successful is your utility savings program? How many new customers have your reached? No more guessing with BadgeCert's analytics dashboard.

Our proprietary reporting and analytics tool provides organizations with 24/7 real-time data such as badge sharing, badge clicks and overall earner usage.

API access

Organizations have full access to BadgeCert API's, allowing your CRM or other enterprise systems to make calls that create, issue and update badges, manage rosters, update settings and many other functions.